building a brighter, better bank. 

BisB, one of the regions leading Islamic banks approached FROM6 with a brief to help them achieve the new CEO's vision of creating a streamlined and more efficient bank. We worked directly with the CEO and his team to help them find a voice for their new internal program and after a series of workshops we developed a foundation and naming for their program.  Ishraq (arabic meaning 'bright new beginning') reflects the new positive drive of the bank and a new beginning for all of the employees. The five point Ishraq star is a symbol of the five strategic points that the the new program is built upon.

DISCIPLINES

  • Naming
  • Branding
  • Copywriting
  • Concept and Art Direction
  • BTL Design
  • Digital Design
  • Film
 
Ishraq film still - Customers and Ishraq

Ishraq film still - Customers and Ishraq

Ishraq film still - BisB people and Ishraq

Ishraq film still - BisB people and Ishraq

Ishraq film still - CEO introducing Ishraq

Ishraq film still - CEO introducing Ishraq

 
Ishraq film still - BisB people and Ishraq

Ishraq film still - BisB people and Ishraq

Ishraq film still - BisB people and Ishraq

Ishraq film still - BisB people and Ishraq

Ishraq film still - CEO introducing Ishraq

Ishraq film still - CEO introducing Ishraq

Ishraq - In-Bank Communicaitons 

Ishraq - In-Bank Communicaitons 

Ishraq - In-Bank Communicaitons

Ishraq - In-Bank Communicaitons

Ishraq - In-Bank Communicaitons

Ishraq - In-Bank Communicaitons

Ishraq - In-Bank Communicaitons

Ishraq - In-Bank Communicaitons

BisB | Branding and Design Agency Bahrain

Website Development Bahrain

BisB | Branding and Design Agency Bahrain

BisB | Branding and Design Agency Bahrain

BisB | Branding and Design Agency Bahrain

BisB | Branding and Design Agency Bahrain

BisB | Branding and Design Agency Bahrain
BisB | Branding and Design Agency Bahrain

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Website Development Bahrain